Marketing Myself: How I’m Learning to Sell My Expertise Without Feeling Salesy
- Molly Terbovich-Ridenhour
- Jun 10
- 1 min read
Let’s be honest, self-promotion can feel really uncomfortable. Especially coming from the nonprofit world, where humility and mission-driven work are often valued more than spotlighting individual success.
But as a consultant, I’ve learned that if I don’t talk about what I do, the people and organizations I could help might never find me.
💡 Here’s what’s helped me shift my mindset: Instead of thinking of it as selling, I now see it as helping. I’m not trying to convince anyone, I’m sharing value, offering insight, and inviting folks to connect if it resonates.
✅ What’s working for me lately:
Storytelling that reflects real client wins
Sharing tips that nonprofits can apply right away
Letting testimonials speak for themselves
Because when your work creates real impact, talking about it isn’t bragging, it’s service.
💬 Do you struggle with self-promotion too? What’s helped you feel more authentic in marketing your work?
As a nonprofit consultant, I specialize in helping organizations build sustainable strategies that support long-term growth and mission impact. If you’re ready to take your organization to the next level, let’s chat!
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